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Lisa — Fractional VP Marketing
VP Marketing · VP
FRACTIONAL MARKETING EXECUTIVE | GO-TO-MARKET & COMMERCIAL STRATEGY | BRAND STRATEGY
Day rate
$800–$1500
Retainer
$8k–$20k/mo
Experience
25 years
Location
New York, Washington, DC, Florida, Chicago, Remote · Remote OK · Eastern
All contact with this executive runs through RecruitFractional messaging.
Functions
MarketingFinanceStrategyCustomer
Industries served
SaaSFintechHealthcareBiotechConsumerManufacturingEnergy / ClimateEducationNon-profitGovernmentProfessional Services
Skills
Go-to-Market Strategy, Marketing Strategy, Brand Strategy, Product Commercialization, Positioning & Messaging, Demand Generation, B2B Marketing, Product Marketing, Sales Enablement, Content Strategy, Customer & Market Research, Ideal Customer Profile (ICP), Customer Journey Strategy, Growth Strategy, Digital Marketing, SEO / AEO / GEO, Marketing Operations, Marketing Organization & Team Development, Agency & Partner Management, Executive & Leadership Advisory
Expertise
Go-to-Market Strategy, Product Commercialization, Brand Positioning, Brand Portfolio and ArchitectureMarket Strategy, Demand Generation, Growth Strategy, Marketing Transformation, New Product Launches, B2B Marketing, SaaS & Technology, Sales Enablement, Content & Thought Leadership, Customer Acquisition, Marketing Organization & Team Development, Executive Marketing Leadership, Fractional CMO / VP Marketing
Languages
English; some French and German
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